Unit 25

Term conventions - features, elements, production techniques that make up a media product - familiar + expected  Two types of research - primary, secondary  PSB company - Public Service Broadcasting, not for profit, content has to cater for a variety of audiences, content has to be informing, educational and entertainment, license fee  Commercial company - their main purpose is to make profit and money, advertisements and sponsors (not making content from public money so content can be anything)  (1a) 1 MTV News  2 4music chart show   3 The BOX hits  (1ii) Programme: The BOX Hits  1 One reason why this programme is useful for preparing for NMN TV would be because it informs us on the latest music genres are popular.  2 Another reason for why this programme would be useful for preparation would be because it can be used as content analysis to see what content is used and the importance of what the presenter says and the topics that may be an i...

 

 7 ps- product, price, place, promotion, people, process, physical evidence. (Things that need to be taken into consideration in the marketing mix)

 Essential equipment for filming/ interviewing content for a music TV channel/news programme: - (Indoor)  Multiple cameras, tripod for each camera, a video switcher that can handle every single video source you have (or computer system), multiple microphones, an audio switcher that can handle every audio source you have (or computer system), graphics generator, multiple V Monitors minimum of one per video source, video tape/DVD decks, CD/audio tape players, cables and connectors to piece it all together, lights, set furniture - usually something homey. Avoid detailed patterns. Go for solid colors that blend, making your videos in a studio will save tons of time. Switching a show lives saves hours and hours of editing time. There are many practical reasons for setting up a studio if you are serious about video production.  - (Outdoor) Wind blockers, stuff to stabilize equipment, cloth to block the sun off equipment, rigs, sliders, jibs and cranes for added support, DSLR ca...

 3 main client requirements - includes a flagship programme, there to be a live broadcast show on the web and tv at 7:00pm, attracts clothing brands and drink brands for sponsors.  Target audience - 16-30 years old culturally diverse people that love music